Fulfillment by Seller scheme

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rifat28dddd
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Joined: Fri Dec 27, 2024 4:04 pm

Fulfillment by Seller scheme

Post by rifat28dddd »

Each marketplace has rules for accepting goods. The details differ, but the general principle of work and the roadmap are universal. To begin, answer a few simple questions:

Where will you store the goods: in your warehouse or in the marketplace warehouse?
To which points will you deliver: to your region or throughout Russia?
How do you plan to pay off the site?
The answers will help you decide on the choice of the platform and calculate the costs. But before you start formalizing the "relationship" with the marketplace, open the rules and look at the requirements for the placement of goods.

You need to know:

what products cannot be added;
what products can be added with restrictions;
what documents need to be provided.
The rules are on the pages of the sites: for example, Ozon and Yandex.Market.
Popular work schemes
The scheme of work with the marketplace will affect the process of delivery of goods. Let's analyze the basic models using Ozon as an example, the rest work approximately the same way.

FBO (fulfillment by Ozon) . From the name it is armenia telegram data already clear that you will place and deliver your goods from the marketplace warehouse. The seller ships the required amount of goods to the marketplace platform. When the order arrives, Ozon employees collect the goods and transfer them to the delivery service. This is a fairly convenient work scheme for novice sellers without their own warehouse.

Fulfillment by Ozon scheme
FBS (fulfillment by seller) is a scheme of work when goods are stored in the seller's warehouse and shipped to the Ozon courier after the order. This is a convenient model for manufacturers with a large assortment and product storage capabilities. For example, when you deliver goods all over Russia or store complex equipment and are concerned about its safety.

It is possible to use two schemes simultaneously, but then the goods will be sold independently of each other, using different identifiers.

Product design on the marketplace
The next step is loading the product into the store. For each item, a standard set of specific characteristics is filled in: name, brand, category, barcode, article, price.

The list of products is provided in the following ways:
Excel table;
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