leverage the popularity of your competitors

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That said, best / top articles are a wide net. You can also niche down to the precise company category. For eample: “AI copywriting software for copywriters and marketers” or “SEO software for small businesses” and such articles will get much higher positions compared to a generic “best / top” article.


2. Write an alternative article Such articles let you. These are one kazakhstan whatsapp list of the best articles for SaaS companies because they help prospects come to a decision. Such blogs compare two or more alike products against one another and evaluate them on several features.


The comparison can be angled toward a specific kind of user or based on a precise use case. Such articles work well mid-funnel since potential customers are eploring their options. If you're in the business of selling grammar-checking software, a highly competitive arena, (with Google showing 9,670,000 results for the term) then establishing a recognizable and trustworthy brand will require patience.