Custom Activities allow you to create a custom action type to record and centralize off-platform interactions. These may include lead forms, support tickets, call outcomes, chat messages, and more.
CAs can be used to drive automation (via Zapier), act as calling scripts (for all types of sales, cold, and qualifying calls)—and much more.
Close Features for Small Business Growth - Custom Activities
This versatility is precisely what SMBs need to optimize their processes. In fact, one of our top partners drives his whole setup with Custom Activities.
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The last thing your small business needs is to watch quality leads slip through the cracks.
With automated follow-ups, you can enroll folks armenia telegram data into a multi-channel Sequence—or set a task in Close to follow up when a lead doesn’t reply. Turning on auto-pilot protects your lead interactions while freeing you and your reps to invest in other sales outreach and deal-closing activities.
Segment leads, develop templates, and tailor messaging—quickly and easily.
“The Sequences on Close have been invaluable. They have enabled us to streamline and more efficiently manage our workflows.”