Welcome to the Customer Happiness Circle! This new blog series works just like self-coaching and helps you to focus on the topic of "happy customers". Because that's what matters in the end, isn't it? Johannes Altmann is an expert in this field and introduces you to what you can expect from this blog series. You can also use the self-check to test how well you are already positioned in this area and where there's still room for improvement.
Free self-check
How customer-oriented is your company and online store? Do you make your customers happy, or, if not, do you lack the time to fix this? Take the self-assessment now by argentina telegram screening answering 25 questions. You will then receive a detailed report with a benchmark of how customer-oriented you are compared to other online stores.
To the self-check
Does shopping make us happy?
For 20 years now, I have been dealing with the optimization of online stores and the question: how can we make customers happy when shopping? But first, I always have to ask myself the critical question of whether shopping can make people happy at all. We quickly think of shopping addiction, the problems of consumerism, and the superficiality of humanity. Then I stroll through Munich's Kaufinger Strasse and watch beaming people who are finally able to stroll from store to store with their shopping bags again. Sometimes the whole family, sometimes a crowd of women laughing loudly or men hurrying along with Starbucks cups and a bag from Lodenfrey. Yes, shopping can make people happy. It's our reward in a stressful everyday life or simply an enjoyable diversion. We get joy from new products, a bargain, a long-cherished wish, or the little things in life that we can buy.