In this post, I will try to demystify the impact from the campaign and show that yes, successfully getting a bunch of links from some highly visible “big content” can drive better rankings.
A like this is because of noisy data — so much bulgaria number data with website performance that it can be difficult to make a hard and fast connection between a campaign and its results for a business’s bottom line. This is especially true for link building for three reasons:
Websites are naturally collecting links anyway - both the campaign target and their competitors.
To some extent, we expect a domain-wide effect, which will be proportionally smaller and harder to detect versus noise from algorithms and competitor activity.
Links are not affected by incremental changes such as technical improvements or the creation of new landing pages.
However, at Distilled, we recently had the opportunity to analyze a situation with a particularly strong piece on a specific site where the impact of our work should be more clearly visible amidst the broader noise. Take a look at these graphs, which show one of our client’s linking-root domain acquisitions over the past two years, as measured by Majestic and Ahrefs, respectively:
The reason you don’t see more posts
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