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Thanks to them, it will be much easier for users to find all the necessary information. Post-click and pay per action Post-click analysis is an integral part of PPA marketing, where payment is made per action. With this, you can track users who visited the resource for the first time and determine their behavior patterns. The pay-per-action model is considered the most profitable, as it allows preventing cheating, click fraud and, consequently, misuse of the budget. The advertiser pays only for the actual action. If the user does not perform the target action, he will still be included in the list of users who came to the site by clicking on a specific ad.

Quite simple and transparent, it is worth remembering Jordan cell phone number list some nuances: It is not effective to analyze landing pages using different sources, since they often have artificially inflated traffic, among which it is difficult to identify the target audience. It is not possible to calculate ROI for media traffic using analysis. There is no ideal conversion rate, so it is important to aim for a target that meets your needs and fits your strategy. Post-click analysis in CPA The length of time that post-click cookie information is stored directly impacts conversions and affiliate earnings.

As we already know, cookies are stored for a certain time, which is set in the preliminary settings. If a user visits a site from different browsers, and even from different devices, then this will be counted as different transitions. Tinkoff affiliate program It is very important to take this into account, as it will affect who will ultimately receive the profit. For example, cookies are stored on the site for 1 month. The user goes to the site using the link of one partner, but does not perform the key action, and then a few weeks later goes to the same site, but using the link of another partner and performs the necessary action.