Email newsletters
If the partner has a subscriber base with email addresses, they can also use it to advertise your products and services. It is important that the email recipients are interested in the subject of the newsletter. For example, there is no point in advertising a weight loss product to car enthusiasts.
Email marketing is a rather subtle science. You can't cross the line where the mailing becomes spam. This tool should not be abused.
Useful information works well, with just a couple of offers from advertisers added. There is no need to compose letters entirely from partner materials.
Contextual advertising
Paid promotion in Yandex and Google is used by professional traffic managers. In addition to contextual ads, they can launch banner or display ads, as well as use other digital marketing tools .
Such advertising requires more investment from the partner. But the affiliate's earnings can also be significant.
An advertiser can prohibit a partner from using certain traffic acquisition channels. For example, if a company operates on the Internet and places contextual advertising itself, it is not interested in someone else placing the same ad — this creates artificial competition.
Most often, - texts, banners, pictures or videos. The partner only needs to choose a channel and place them using their link with a utm tag. Such advertising can lead to the seller's main site or to a separate landing page created for working with affiliates.
Thematic forums
If a person is an expert in his niche and has established himself as a professional, then he can use thematic forums to promote the customer’s product.
By the time the ad is published, the partner should already have a reputation iceland phone number list on the forum as an experienced and knowledgeable author who gives really good advice.
Some forums allow you to post a third-party website address - you can do this in your profile or in your message signature. This allows you to increase advertising traffic and the number of clicks to the customer's website from your affiliate link.
Coupons and discounts
Offline, companies usually distribute flyers - coupons of their partners. Most often, they do this as part of cross-promotion, when brands advertise each other. The leaflet contains a unique promo code that gives the buyer a discount or a gift.
There are also coupon and cashback services in the online space. A partner can place your promo code or offer to return money for a purchase on such an aggregator site. Examples of such sites: Biglion, Kuponator, KupiKupon.
Of course, this is a good way to attract traffic, but you need to check how much it fits with the brand strategy.
Loyalty programs
Companies actively use affiliate marketing when developing a loyalty program. Large brands unite to bring even more benefit to their customers. This model of work is very common, for example, in the banking sector.
the customer provides all the necessary materials
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