SEO audit: What is it for and what does it entail?

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Both PPC and SEO optimization have their strengths and weaknesses. In the long run, it is more advantageous to use SEO optimization. However, if you need a quick advertising campaign, PPC is perfect for that. If you are starting out with your website in the online environment, a combination of both tools is the most advantageous for you . Start working on SEO, because it will take time for it to start working. In the meantime, use PPC promotion, which will allow you to make your website visible immediately. Until SEO starts working, use PPC. According to the data obtained from Google Analytics, which will provide you with your PPC advertising, you can adjust your advertising strategy and in a certain way test your target group.

We hope this article was useful and helped you decide whether to use PPC or SEO. If you need any help, please don't hesitate to contact us .SEO optimization is the foundation of every successful website. However, we often find that we have been trying to build SEO for several months, but our traffic is not increasing at all. First of all, you need to wait South Africa WhatsApp Number Data a few months for SEO to start working. We are talking about a period of 2-3 months . If even after this period, the traffic to your website has not changed in any way, then you need to start an SEO audit , thanks to which you will reveal the errors that were the cause of low traffic.

In this article, we will summarize a few basic parameters to check during an SEO audit. However, if the error is not in any of the points listed below, do not hesitate to contact us and we will check your website.

Indexing
The first factor you need to check is indexing . Indexing is used to allow robots to crawl your pages and include them in their systems, so you will appear after searches. Without enabling indexing, you will not appear in search engines at all, so you need to make sure that you have it enabled. For example, in WordPress, you enable indexing in the settings - display - search engine availability section .