What is the difference between the house list and the white list?

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Key differences between the house list and the white list
The main difference between a house list and a white list is the data on which the list is based and the purpose for which it is used.

House lists are created based on customer information collected by your company and are primarily used for marketing and sales approaches.

On the other hand, a whitelist is a compilation of estonia number data information about companies with which a company is considering doing business or approaching others, and its main purpose is to improve the efficiency of sales activities when developing new business.

In addition, since the house list is created based on information held by the company, the accuracy and reliability of the information is guaranteed, but the white list is mainly created based on external data, so it needs to be regularly updated.

How to use the House List and its benefits
House lists can be used for marketing and sales activities, helping to strengthen relationships with customers and acquire new customers.

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How to use the house list
Since house lists are created based on information about existing customers, sales strategies aimed at repeat customers and regular updates of information are effective.

Specific examples include providing relevant offers and promotions based on a customer's past purchase history and behavioral data, and communicating with them based on their lifecycle stage.