10 most read articles in 2015

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1. Enhanced Ecommerce: smart e-shopping

Customers very often do not complete the purchase , but leave the website during the selection. Every e-shop wants to know why and how to change it. The answers are offered by the new tool from the beginning of the year, Google Analytics Enhanced Ecommerce .

It offers detailed information on how visitors behave on the website , what products they add to their cart the most. It also allows you to track the customer's progress from their arrival to the end of the shopping process. How to work with Enhanced Ecommerce, you can read in the article by Martin? Read the full article >>

2. 7 reasons to use a microsite
BOMA microsite Microsite Lonka Voxx Microsite

Microsites were a big topic in 2015, with many companies fantuan database discovering their appeal and benefits. Do you know what benefits they can bring to you?

There are many reasons to consider creating a microsite. We have selected the 7 most interesting benefits of a microsite and prepared a case study so you can see the real numbers. Read the full article >>

3. 7 tips to get started with emailing
The monkey that delivers newsletters

E-mailing can significantly boost sales . So we've prepared some tips for beginners. Read how to start newsletters so that they have the desired effect, are inexpensive, and don't annoy your readers. Full article >>

4. How to edit an XML feed quickly and easily?
Did you know that more than half of customers use product comparison engines to make decisions? That's why we manage XML feeds that product comparison engines use for many of our clients. It's time-consuming, so how do you manage feed optimization from the back?