An HTML sitemap is more focused on your site's users than on Google.
This is a page that exists on your website and contains links to pages on your website - and in some cases, even includes a little context about what those pages are like.
Google states that you should strive to create a consistent and clear hierarchy in your HTML sitemap, because while that's not its purpose, it can help with indexing.
You can think of an HTML sitemap as france phone number data an address book that users can use to navigate your site and find what they need.
An HTML sitemap should not be an attempt to replace important pages in your website navigation.
XML sitemap vs. HTML sitemap
So what are the main differences between these two types of sitemaps? Let's review them.
First, let's discuss the XML sitemap. There are a few questions you can ask yourself to determine if you need an XML sitemap:
How big is your website? Is it big enough for Google to miss newly updated content when crawling it?
Is your website relatively new? If so, it may not have a lot of external links pointing to it on the internet that would help Google discover it. Even if your website is not new and you don't have external links, the answer to this question should be yes.
Is your website content-heavy? Do you have a lot of photos, videos, news content, etc.
Does your website need better architecture that results in pages not linking well to each other? This may also be the case for archived and orphaned pages that you want to index.
If you answered yes to any of the above questions, then yes, it is a best practice to have an XML sitemap.
Even if you answered no to all of the above questions, I recommend having an XML sitemap for several reasons: If your site grows, expands its scope, or other situations may arise, a sitemap will benefit you!
Next, we'll go over whether having an HTML sitemap makes sense for you.
It is known that HTML sitemaps are an older concept, but that doesn't mean you shouldn't have one. An XML sitemap contains the information that Google needs to crawl, index, and find out other important information about your pages. However, an XML sitemap doesn't show a hierarchy like an HTML sitemap.
The video sitemap entry can include the video's duration
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