1. Analyze your page's organic traffic
The first thing we are going to do in this SEO audit is to map the current state of your website's organic traffic to know where we are starting from.
For this, Google Analytics is the perfect tool. Once configured, you can find out which are the most visited landing pages and where the visits come from , distinguishing various traffic sources such as:
direct search;
organic search (the one we are most interested in in this case);
social networks ;
paid ads;
references;
inter alia.
With this information, you can determine which are your strongest traffic sources, which ones you should optimize to diversify traffic attraction, and what type of content is most attracting your users.
You can also study the history of organic visits to identify peaks and drops. With this, you can analyze the actions you took in the past, replicate those that had good results and avoid those that did not.
2. Start a website crawl
Performing a website crawl at the beginning kazakhstan mobile database of your SEO audit gives you a clear overview of your current situation.
It also helps you see progress in positioning and attracting organic traffic as you solve the problems discovered.
An SEO crawler will crawl your website in the same way Google would to give you insight into the current SEO structure and setup based on your CMS, with WordPress being the most suitable for search engine ranking .
There are numerous tools you can use to initiate tracking and leave it running in the background while you continue with the next steps. These are:
Screaming Frog ;
Beam Us Up;
Ahrefs Site Audit ;
SEMRush Site Audit .
Crawling and indexing
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