Angie Erickson
SEO Senior Analyst, Salesforce
To give these pages ranking power, start by creating unique and informative page titles and meta descriptions for each titles are the most important individual HTML ranking factor on a webpage. They should be concise yet compelling, accurately reflecting the content of the page and incorporating relevant keywords.
Meta descriptions should provide a brief overview of the product, enticing users to click through to your website and learn more. These short descriptions play a key role to ensure that a user clicks through to a website from a SERP. Avoid keyword stuffing in both titles and descriptions, as this can negatively affect your rankings and user afghanistan phone number list experience. Remember, the purpose here is to provide accurate information. Be sure to make the meta titles and descriptions unique for each product page to avoid duplicate content issues.
Creating optimized URLs is another important aspect of on-page SEO. URLs should be descriptive and user-friendly, incorporating relevant keywords whenever possible. Opt for straightforward, static URLs (rather than using dynamic parameters or session IDs). For example, instead of using a URL like “product.php?id=123”, use something like “product/front-load-washers”. This will make your URLs more readable and crawlable, improving your search engine rankings and user experience.