Web personalization
Don’t neglect your website. Personalization technology can create a unique experience for visitors and present opportunities for your sales team to follow up with prospects. Create personalized landing pages that use cached or “cookied”information to increase conversations with your customers. Talk to your IT team to see what’s possible here.
A less tech-savvy approach: Maintain and update posts on your blog, and afghanistan phone number list make sure that you’re offering content that is relevant to your specific buyer persona. About 87% of companies see a lift of at least 5% in key metrics, including conversion rates, average order value (AOV), and lifetime value (LTV), when they employ personalization, according to VB Insight.
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