Basic functions and their practical application

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The section “Query selection and market analysis” is, in fact, an improved version of the Yandex.Wordstat service .

To start working, you need to enter a keyword in the appropriate field and specify the search region if necessary. It is possible to enter negative words, for example, "used", "repair", etc.

Product analytics and query selection in Yandex Webmaster

The webmaster will show a list of all suitable search netherlands phone number material phrases. In the "Additional" tab, the service will collect related keywords that are similar in subject matter (similar to the "Similar" section in Wordstat).

Product analytics and query selection in Yandex Webmaster

Three indicators are displayed next to each request:

demand - the average monthly number of users who entered a phrase into the search in its exact form, that is, without additional words or changes in word forms;
clicks - the average number of clicks per month to all sites from search;
competitiveness - the relative occupancy of a niche, which determines the difficulty of getting into the top search results.
Of course, it is difficult to find a query with low competition and high demand. At the same time, it is useful to evaluate demand and clickability. For example, the keywords "vacuum cleaner rating" have a much better ratio of these parameters than "Dyson vacuum cleaner".

On the right side of the screen are web resources and pages with good visibility for the collected queries.