Another great advantage of virtual events is the wealth of insights that can be gleaned through tracking user data. We c

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Insights that can be gleaned through tracking user data. We can extract detailed information about the number of users, how they interact with different stands, how long they spend on certain content, and what job postings they view. A virtual platform can be integrated directly into Google Analytics, providing recruiters with all of the feedback and tracking power of Google.


4. Database Integration
The last important advantage of hosting a virtual job fair is the fact that the databases, job boards, and even login credentials of the event organizers and exhibitors can be integrated into the platform. This allows for new luxembourg phone number library candidate information and CVs to be uploaded directly into an exhibitor’s database, with no additional post-fair work necessary. Say goodbye to spending hours with a stack of CVs collected from a traditional fair and doing this manually.



HOW TO MAKE VIRTUAL WORK FOR YOU

As you can see, then, not only do online fairs and other virtual events have the potential to generate a lot of quality traffic and engagement, but the statistics show that they actually do perform. The success rate of any given event, of course, depends on a number of different factors, such as building an effective marketing campaign to drive traffic, having the right technology, and generating good-quality content. Clearly, though, when done right, they can be a great way to:

Reach a broader talent pool
Reduce costs and maximize your ROI
Generate detailed user interaction data and insights
Build a community to engage employees for training and/or mobility purposes

Would you like to learn more about how a virtual careers fair or mobile community can work for your company? Then contact Imaste for a free consultation, and let us put our experience of hosting over 150 virtual events to work for you.