Is Email Marketing Their Primary Source of New Leads and Clients

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zakiyatasnim
Posts: 111
Joined: Tue Jan 07, 2025 4:50 am

Is Email Marketing Their Primary Source of New Leads and Clients

Post by zakiyatasnim »

The best way to really analyse how good an agency is, is to enter their prospect email funnel "undercover"...

Join their email list, read their emails, unsubscribe - do everything you can to see how their processes work.

Do they have a welcome email campaign?

Do they use personalization in their emails?

Are they segmenting their emails between prospects and customers?

Are their emails up to date and error-free?

And the most simple guideline of all -

Do you love their emails?

When you get emails from this company - do you jump up and down for joy?

"Are you excited to read their emails? Do they get you to take action? If not, run to the hills!"
Research Potential Marketing AgenciesYou also need to spend some time researching how the agency is getting its business.

How did you find them?

Was it through a search engine?

Was it through Facebook, YouTube, or other channels?

Do they have clear opt-in pages where you can enter your email address with powerful headlines bullets and benefits?

Does the thank you page explain how to dig the taiwan number data email out of the promotions or spam or trash filter?

Does that first email hit you within one to five minutes?

Does it have a powerful call-to-action, and emotional triggers which get you to engage instantly?

Remember - the email marketing being done by an email marketing agency should be of the highest order.

If it's not, then you do not want to risk putting your own business in their hands.

#4. Can You Use Your Existing Email Marketing Set Up?
Email Marketing ServerMany agencies will offer a complete

This can include all kinds of things such as;

Running an email server
Sending the emails
Writing the emails
Doing market research, and so on
The chances are;

If you've been in business for any amount of time you've already got your own email marketing setup of some kind.

Perhaps it's a small email list you've built up, or maybe a landing page, or a
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