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An HTML sitemap is a critical element for on-page SEO. However, you don't need to be an SEO expert or a professional programmer to create one. Semrush helps make SEO accessible to everyone. Start improving your website's search engine rankings with our site audit tool . Knowing where your site stands (and how it can be improved) is the first step to improving your search engine rankings.
Cross-group negative keywords — A method of optimizing a Google Ads campaign by implementing keywords from one keywords for another ad group. It prevents your ads in different ad groups from competing with each other and influencing your click-through rate/quality score.
Featured Snippet — The SERP feature that appears at the top of tunisia mobile database search results and provides the most relevant answer to the query.
Keyword (search term, query) — A query or phrase used in an online search.
Keyword difficulty (level of competition) — This is an estimate of how difficult it is to rank well for a keyword in organic searches or how much it costs to appear in ads. You need to take into account the level of competition to choose your battles wisely.
Local pack — A SERP feature that appears for queries that have local intent or include a geographic name (for example, "pizza places near me" or "best pizza places in Philly").