Over the top of the hat, here are a few key job responsibilities SEOs have to undertake:
Keeping up with search algorithm updates
Major search engines like Google, Bing, DuckDuckGo, etc., keep revising their search algorithm. The goal? Provide a positive user experience.
This also means that each time Google revises/updates its algorithm, it changes how sites rank. It also changes which factors it considers. For this same reason, SEO experts need to keep up with algorithm updates.
Conducting site-wide content audits
More often than not, when you’re trying to rank for a site, you italy mobile numbers list need to consider other elements. Some examples include domain rating, 404 error pages, user intent, and content quality. That said, professionals perform SEO website audits.
SEMrush SEO audit checklist
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Managing clients (and their expectations)
SEO knowledge isn’t enough to become a successful SEO expert. You need to supplement SEO skills with industry connections and clear communication. Let’s not forget managing deadlines and expectations while collaborating with others.
For example, SEO experts often collaborate with digital marketing agencies or link-building companies to create better SEO campaigns for the client.