The reality we face is that AI-generated “junk” is flooding our inboxes and social feeds. This onslaught of automated noise means salespeople must stand out more than ever.
Embrace Deep Differentiation Sequences
What I recommend most is a heavy reliance on deep, multi-channel prospecting sequences. Take advantage of everything you can:
Phone call (still the fastest way to close a deal)
In-person visits (yes, face-to-face still works — and people like to see real people)
Email (but make it personal and relevant)
Direct messaging (LinkedIn, Messenger — wherever your prospects are, be there)
Snail mail (because physical mailboxes are eerily empty)
Networking and Referrals (Original Social Media)
It’s not just about persistence, it’s about persistence plus differentiation.
If you just bombard prospects with a bunch of generic ideas, you’ll just add to uruguay telegram data the noise. Instead, craft a message that demonstrates that you understand their world.
Good news: A flood of poorly written AI outreach messages can actually help you stand out if your message is empathetic, clear, and focused on your prospect’s primary interests.
Take the time to really put yourself in their shoes. Understand their personality, their industry, and how you can solve their pressing problems. Show them you’re ready.
Think of it as an extended conversation
Each touch (voicemail, email, text, or social message) should flow logically from the last.
You don’t want to leave the same voicemail three times in a row, nor do you want to send “just pin it” emails day after day. Instead, make your communication a reason to have a conversation. Remember: the number of touches required to break through keeps increasing (15+ for warm leads; 50+ for cold leads).