Build Awareness and Attract Relevant Fans

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This is the first and most important step in Facebook marketing. If you get this phase WRONG, it's all over. Most likely, you will have problems in the next phase.

awareness

In Facebook, this process is called LIKE MARKETING .

What is the importance of Like Marketing for business on Facebook? READ HERE

The function of like marketing is to build awareness among the audience on Facebook about your existence. When the audience is aware and interested in your business, they will like your fanpage.

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When building fans, don't focus too much on QUANTITY, but you need to focus more on the QUALITY of your fans. I've seen some people use it as a way to SAVE, hold contests to ask their audience to like their fanpage.. and then give them PRIZES.. but, are the likes they get quality or not?

Of course not?

If there are no sales later, don't be surprised. At first, you save money, but then you LOSE. Waste of time, waste of collecting likes that are not of good quality.. waste.. waste..

If you don't want to lose, take some time to RESEARCH who the audience you are looking for is.

Not only can you get QUALITY likes , you can also increase likes FAST and AT A LOW COST.

How to get quality likes ?

When building an ad, you need to;

Use Interests that are relevant to your page.
Use Custom Audiences from prospect emails and phone numbers.
Use Website Custom Audience (WCA).
Gunakan Lookalike Audience (WCA, Email, Page, Conversion Tracking).
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You can use Audience Insight to find pages greece phone data and interests that are relevant to your business.

Don't know how to use Audience Insight ? Read this article…

–> How to Use 'Audience Insight' for Facebook Entrepreneurs

Ok, after you've built enough fans, now you can start selling, right.

DON'T! It's not that easy! If you sell now, they will definitely RUN OUT.