The second edition of Médias en Seine

[shishir.seoexpert1]

Similarly, the user does not ask for today's weather forecast but "Do I need to wear a coat today?". The BBC is currently working on the granularity of the answers to such a question in order to obtain a real impression of a conversation.



Voice AI assistants will approach audio not gambling data uae as “programs”, but as “sets of knowledge” – discovery and bundling (and by extension eventually production and business) of audio may change as much w/ rise of voice as text did w/ rise of search, @MukulDevichand suggests #MediasenSeine pic.twitter/Qd0lJWUGTK

— Rasmus Kleis Nielsen (@rasmus_kleis) October 8, 2019


We are witnessing a real change in the way people get information and build loyalty to a Media brand. Media must rethink the distribution of their content and their formats in light of these new uses and behaviors. Ease of use, authenticity and freedom of tone: audio has real assets to make a difference. "A third of Europeans have listened to audio content on demand in the last week" recalls Jean-Paul Philippot of RTBF. The battle to be fought now is that of voice search hand in hand with AI professionals.

Photo credit: Laure DelmolyMedia professionals: meeting the challenge of trust (Media in Seine)
fake news
October 11, 2019
Reading time: 5 min
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By Diana Liu, France Télévisions, MediaLab

Organized at Les Echos and the Maison de la Radio, was an opportunity to share an optimistic view of the industry, but also an underlying trend – to which professionals referred throughout the day – the public's distrust of the media.