Context Doesn't Work: How Else to Attract Traffic to B2B and B2B2C

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Context Doesn't Work: How Else to Attract Traffic to B2B and B2B2C
Maria Ivanova: Junior Marketer
Maria Ivanova: Junior Marketer, Junior Marketer of the Traffic unit
August 28, 2024
Content
How to understand that it is time to use paraguay consumer email list additional traffic channels
Unconventional channels for attracting B2B and B2B2C leads
Cross-marketing
What to do with irrelevant leads
The main thing is testing and analytics
Lead generation in B2B is not an easy task. Its implementation is complicated by the characteristic nuances of complex niches: a long transaction cycle, limited demand, a relatively narrow audience, and a number of others.

In addition, over time, traffic channels dry up. It also happens that a company cannot use standard sources for one reason or another.

Maria Ivanova, B2B marketer at the Traffic Completo unit , told us about the non-standard sources of traffic that exist, explained how to choose a platform, and what to do with irrelevant leads.