on its quality (you can read

[rochon.a1.119]

But how do you optimize these on-page SEO elements ?

Title tags
Our basic SEO guide for title tags recommends the following tips:

Keep titles between 55 and 60 characters

Use target keywords in the title

Describe the content of your page in the best possible way

Use words like how, why, what, and where to make it clear to people what they are going to find on the page.

Use words like best, review, and ultimate to get users to click.

Write unique titles, don't duplicate them

Use your company or brand name wisely

Keep it simple

Meta descriptions

Our basic SEO guide for meta descriptions recommends the following tips:

Keep them between 1-2 sentences (140-160 characters) in length

Don't forget to include your keyword

Add a call to action if applicable

Avoid duplicate meta descriptions

Make them meaningful and descriptive, matching your content

Address an emotion

Header tags

Our top tips for writing header tags are:

You should use an H1 tag for the main heading of each page

Include keywords naturally, don't force them or over-optimize them

Use H2-H6 tags to divide the content of your page

Write for users, not search engines

Summarize what is in the content they head

Work on each page of your site individually, optimizing it based on the keywords you have identified.

You can also use our On-Page SEO Checker to help you out and offer further suggestions.

on page seo checker data screenshot

8. Create online listings relevant to your business
One of the main ranking factors for Google is links. A link from one website to another is a positive vote more about this in our PageRank guide ).

Getting other websites to link to yours isn't easy. It takes time and it's a skill, but small businesses need links to rank high on Google.

What are your options? One effective approach is to list your business on relevant directories:

lawyer directory screenshot

Getting your business included in directories, as well as local listings, can henan mobile database help you generate relevant links and appear on pages that rank on Google.

Take another look at the rankings for "Brooklyn divorce lawyers."

Half of the first page results were listings for attorneys. Taking the time to get listed has two benefits: links and visibility on pages that rank (aka barnacle SEO strategy ). You can also check out this guide to 14 local backlink building strategies for more ideas.

9. Ask your suppliers and business associations to link to your website
Business listings aren't the only way for small businesses to generate backlinks. One proven backlink generation strategy that almost anyone can do is to reach out to your suppliers and associations you belong to and ask them to link to your website.

Are you selling another business's products? They probably have a "where to buy" or "resellers" section on their website.