It's a mistake not to take care of your personal brand yourself
Some professionals, due to their many commitments, are sometimes unable to personally manage their social profiles and communication channels. There is nothing wrong with this: entrusting the management of your what is a loan? personal brand to others , at a certain level, is practically a standard practice. The problem arises, however, when you start to distance yourself too much from that activity, that is, when you stop intervening in person. Most likely, in a short time, your personal brand will become something else, potentially very – too – different from the original.
Letting yourself go to unfortunate outbursts
To protect your brand, don't play the haters' game
Sure, sometimes it's really hard not to get something off your chest with vitriolic posts on Facebook. Other times it's almost impossible not to respond in kind to the ever-present online troublemakers and trolls. Yet it's a duty to bite your tongue and never stoop to the level of the haters - also because, as Oscar Wilde said, "You should never argue with an idiot: first he drags you down to his level, then he beats you with experience." Arguing on Facebook is like starting to shout in the middle of a giant public square, where thousands and thousands of people can see and comment: being right is certainly not enough to be sure you won't make a bad impression.
These are the 10 Personal Branding mistakes that I most often see made, even by professionals with many years of experience.