Benefits of Shopping Campaigns

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Here too, appealing calls-to-action increase sales and the number of conversions.
Brand awareness and willingness to buy are promoted with this type.
You achieve greater reach by displaying on websites and in apps.
Benefits of Video Campaigns

Use video ads to make potential gambling data nigeria customers aware of your brand or encourage them to buy your products.
The More Conversions campaign subtype allows you to set up action-oriented video ads.
Your ads will also be presented on YouTube.
Also interesting: Google Ads Assets: Important information about sitelinks


Visually appealing product listings can promote your retail products.
Users are motivated to make purchases in your online shop or to convert in order to receive further information.
This type can also be used locally and sell more goods to users nearby.
Main benefit: You present an ad to potential customers when they search for your or similar products online.
Benefits of Discovery Campaigns

Simply displaying your ad in the Google Feed increases your brand awareness.
Your offers are displayed for suitable keywords that specifically show users your portfolio.
Benefits of App Campaigns

This type allows you to increase the number of installs, interactions or registrations for your app on mobile devices.
This is where multi-channel marketing comes into being : one campaign is enough to deliver ads for your app on the search network, the display network, on Google Play and on YouTube.
Automated ad creation, targeting and bidding ensure optimal performance.
Also interesting: CPC for text ads: How your Google Ads costs are calculated.