B2B Webinars: Online seminars are all well and good… But what else is needed?

[shishir.seoexpert1]

Trigger: Define the contact properties you need for your individual greeting as triggers:

First name
Last name
Salutation
e-mail address
Now you can use the branching options to specify gambling data asiaexactly the salutation you need. Decide how you want to address different contacts in different lifecycle phases or with different list memberships.

Action: Then specify a property value for the respective email salutation.

Read more here: How to write acquisition emails for successful customer acquisition

2. Whitepaper and e-book distribution
It often makes sense to automatically send white papers or e-books that are offered as a quote or offer by email. If a contact has confirmed the necessary double opt- in , you can initiate this workflow. This then enables you to send follow-up emails to move your lead further along the customer journey:

Trigger: To do this, create a workflow with the trigger criterion “form submission” and select the respective form.

Action: Then set the action to “Send email” and select the previously created email with white paper or e-book.

Now update the lead status in the workflow at the same time.

Read more here: From unknown visitor to lead - this is how it works!

3. Webinar Follow Up
Create a workflow that automatically thanks participants of a webinar:

Trigger: To do this, select a contact-based workflow and set the trigger to either a list membership (webinar) or a property that you have set for participation in your webinar.

Action: Then set the action to “Send email” and select the email you want to send.