Likewise, it may happen that a purchase is not to your liking, due to a size, for example. In this case, an Omnichannel strategy is what will allow the consumer to make their purchase online, but exchange a piece directly in the physical store. To achieve this, an inventory integration and sales control strategy would need to be implemented, allowing requests made (online) on one platform to be fulfilled on another (physical retail).
, we are just talking about advertising. It's about reaching the afghanistan whatsapp data public, presenting a product and offering different ways to capture their attention, showing that the brand has what they want. Although they can buy on different platforms, they are not integrated, being completely independent. Traditional Marketing Multichannel Marketing is, in fact, an integral part of the traditional Marketing aspects.
The only difference is its proposal to take this approach much broader, which goes through different channels simultaneously, with much more breadth than normal. Traditional Marketing strategies define campaigns and only choose which channels the dissemination will be carried out on, without the proposal to expand this reach as much as possible. Part of this is related to the fact that most companies have their consumers concentrated in some of these environments, whether digital or offline.