This tool presents us with four tabs with different options:
Graph Builder
This is the most complete option because it includes all the questions asked to collect the data shown in the other tabs, grouping them into three different sections.
The first, “The online and multiscreen world” , collects responses related to the way in which users access the Internet and the devices they use.
The second, “The smart shopper” , offers data on how users purchase products and services.
The third, “The smart viewer” , explains how users consume online videos.
Trended Data
It contains graphics with all kinds of information that we can hong kong phone number list segment to our liking.
This can be done based on the country, gender or age group of the users.
This section divides users into four categories, offering real data on their purchasing behavior and the engagement generated with them.
The four segments are “Brand Advocates , ” “ Digital Moms ,” “How-To Video Users, ” and “Millenials .