Get to know your target group
The first step is to know your target audience. What are their needs and concerns? For example, if your company markets sporting goods, your target audience is people who are interested in fitness and health or specific sports. Think about what podcast content will be exciting, relevant and informative for them.
Create a detailed plan
The next step is to create a content plan.
Topic: Decide on a topic for your podcast. Ideally, each season should cover a specific topic.
Format: Choose the podcast format that you think your audience will most thailand telegram enjoy listening to or that best conveys your topics. Decide whether you want to host your podcast alone or with others and whether you want to invite guests.
Length: Podcasts can vary greatly in length: many podcasts are 30 to 70 minutes long, but there are also successful podcasts that are one minute long or several hours long . Interview podcasts are often one to two hours long, while solo podcasts often have shorter episodes of 15 to 30 minutes.