Global, market or niche trends? Which ones will grow your audience the best?
The more general the trend, the broader the audience.
The danger is that your offer is of little relevance to a large part of the audience.
With niche-specific trends, you are super relevant to your audience.
However, you will only reach a few people outside your existing circle.
So what is the best option?
Here you have a relatively france phone number list broad target group and reach people who are in your market segment, for example, interested in health and nutrition, but are not yet in your “ketogenic diet” niche.
This is how you always find the latest trends:
Be active in the community
Use Buzzsumo
Study Google Trends
explodingtopics.com
To put it in one sentence:
Use your content to continue the conversation that is already taking place in your reader’s head.
Recipe 3: The staining method
This method is a classic and has long been used by smart content marketers:
Interview or collaborate with others who
Fans and followers have
Experts or authorities in their field are
Represent a trend
Of course, the big players receive a lot of such requests and aren't waiting to give you their precious time.