Not analyzing the results of the campaign

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Forget about after-sales
Many businesses focus so much on sales that they neglect after-sales service . This can be a costly mistake, as the Buen Fin is also an opportunity to build customer loyalty.

Post-purchase, stay in touch with denmark cell phone number list customers through personalized communications, thanking them for their purchase and sending shipping updates. Encourage product reviews, send exclusive offers, and encourage sign-ups to your mailing list for future promotions. Post-sales is key to getting customers to come back for more purchases at a later date.

Ignoring the analysis of campaign performance is a serious mistake, as it prevents identifying areas for improvement and limits learning for future editions of Buen Fin.

Define KPIs before launching the campaign and monitor them during and after the Buen Fin. Observe metrics such as conversion rate, average ticket, ROI (return on investment) and customer feedback. This data will allow you to evaluate the success of the actions and adjust the strategy for the next year.