Did your favorite small business close? Is it paying its employees anyway? Help it stay afloat by paying forward its goodwill. Tell your followers about ways they can support it, like buying gift cards for future purchases.
While others in your circles may be looking for their own gift ideas, share your unboxing experiences or short reviews of products you’ve purchased from small businesses.
4. Reach out
You may have built relationships with some of the small business owners where you usually shop. Reach out and ask what they need right now. If you’re a business owner too, stick together and support your fellow founders—like Pause Beauty, which has committed to giving free pedicures to frontline workers when the risk is over. Think of the online business community as one big self-sustaining Main Street.
In a recent Instagram post, Noah japan phone number list Clothing founder Brendon Babenzien urged his followers to “buy something. Not necessarily from us, but from any independent businesses or creative enterprises you believe in, and preferably those that’ve made positive, ethical choices in the ways they create and operate.”
5. Buy holiday gifts from small businesses
Larger retailers have made it easy to shop, with incentives like free next-day shipping. But if you have a little more time to wait, you can find unique, handmade, or sustainable alternatives at small businesses. Give twice with every gift—your business means a lot to independent brands, especially now. Read on to discover dozens of ideas for feel-good gift giving.