What is B2P Marketing?

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A loyal customer, among other things, costs about seven times less than a new one and produces far higher revenues! Ultimately, therefore, we can say that an efficient and effective after-sales service helps to sell more because: 1.increase customer satisfaction; 2. creates a competitive advantage, which in turn leads to an increase in company profitability; 3.provides the customer with concrete and quantifiable added value, to the extent that he himself knows he can benefit from qualified assistance in the presence of any problems that arise; 4.helps improve the characteristics of the product/service on sale.

Helps understand what customers really want In light of all the teacher data considerations that have emerged up to this point, it seems unthinkable to manage the relationship with customers, in the moments following the purchase, in a superficial and careless manner.


This is why the toll-free number is an excellent tool to operate profitably in this sense . It allows us to immediately and directly understand the needs of those who contact us, to solve their problems, to welcome both suggestions and criticisms. The toll-free number is perfect for operating successfully in the world of marketing that speaks directly to people , and allows us to create strong, stable and long-lasting relationships ; that is, those that coincide with a mutual benefit in the company-customer relationship!In 2011, Jim Lecinski of Google revolutionized the way of conceiving the customer purchasing process, introducing a totally new concept, that of “ Zero Moment of Truth ”.