Instagram was once known as the social media app with a curated feed of beautiful photos.
But the popularity of video, including Instagram Stories and Reels, has changed the way people use the platform.
The casual mobile video format users have come to expect on TikTok and YouTube Shorts is all over Instagram, and brands that want to get noticed shouldn’t ignore it.
While Story engagement took a hit with the advent of Reels (another video feature), many of Instagram’s more than 1.35 million users still look to Stories for short narrative-style content. And Reels and Stories can serve different purposes for brand goals.
To help you make the honduras mobile database most of this feature, this guide is filled with Instagram Story ideas, tips, and step-by-step tutorials to help you reach your target audience—and make more sales.
?Tip: Many of these Instagram Story ideas can be used for Reels as well. Consider creating a mix of Stories and Reels to meet different business objectives. For example, you can use Instagram Stories for exclusive deals for followers and Reels to build your following.
1. Showcase your products
One of the most obvious Instagram Story ideas for brands is using the space to showcase products. This idea can be used to highlight bestsellers, seasonal products and collections, and newly launched products. Unlike Instagram posts, Stories allow links and can therefore be used to convert browsers into shoppers.