How to a/b test ctas in email marketing

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You need to add something unique, special and even funny to your overall design, making it more cute and easy to forget. Your design should almost have a personality and belong only to you as a brand. Great visual appeal is essential when creating a pop-up because it's the first thing your visitors notice when they land on your website, grabbing their attention even before a great offer. So, in addition to your highly visible lightbox popup, do your best and work on your design, but also experiment a bit and try using interesting and relevant visuals to spice it up.

The design of your pop-up should include: Bold thailand whatsapp data and easy-to-read offer Minimum number of form fields Relevant and beautiful images Your offer should be clear and simple and preferably placed in the center because it is extremely important for your visitors to quickly understand everything written. Form fields should be kept to a minimum as there is no need to overcomplicate things; All you need is a single form field to collect your visitors' addresses with a 'Submit' CTA button next to it.

Make your pop-up pleasing to their eye and you'll be one step closer to gaining more subscribers than ever before. Optimize your email pop-up campaigns for mobile devices to reach more subscribers and provide them with a great user experience Ignoring user experience is the biggest mistake you can make when creating email campaigns for your e-commerce business. Nowadays, people spend 100 of their time on mobile phones, and therefore you need to create email campaigns that will be equally effective and responsive on both desktop and mobile devices.