These calculators are an excellent marketing tool, everyone knows.

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Improving the conversion rate
Believe it or not, even a poorly executed interactive content piece is more effective than good static content, stimulating the audience to act and, consequently, engaging and improving conversion rates.

This occurs because even the most basic form of interactive content induces user action, which by its nature demands some kind of interaction, however small.

With this kind of content, companies will be working in an informative, educational and dynamic way, which reinforces their authority and credibility with the clients.

But do not forget that interactive content should not be regarded as a specific usa cell phone number list and unique communication effort. This should be an ongoing part of a set of marketing strategy, right?

How to embed calculators in a website?
Now, let’s talk about the steps you should take to embed calculators in a website:

first: generate the embed code of the content you want to put in your website
second: highlight the embed code and then copy it to your clipboard
third: open up your HTML viewer in your content management system
fourth: paste the HTML snippet you have just copied into your HTML viewer window
fifth: click “ok” or “save.” Now, you’ve embedded content into your website
Talking this way, it seems simple to do. However, you must be wondering what these codes actually are and if they are really required.

So, let’s start by explaining what an embed code is: this is a block of HTML that is embedded in the page-source and creates an object when doing so.

The HTML codes, in turn, are one of the most basic languages used on the web. They work on the design and layout of websites. You often see this code when you are in the “back end” of your site, for example.

But what does it mean to embed content on a website, after all? This is simple: it is just the process of putting something into a site, blog post, social media, etc.

And how does this relate to the codes? These content are often referenced with HTML to designate interactive content that has been taken from other networks.

So, we can say that this is a smart way to get good interactive content on [

But that does not sound much interesting to do if you have difficulty to deal with codes, right? Thinking about it, we will explain how to do this without tech-savvy resources or developer code.

How to embed the calculator even easier?
It is not always easy to create an interactive calculator built with a free tool to work unless you use the right tool.

In this sense, you must know about Ion Interactive. With this platform, it is possible to create interactive content from Ion’s built-in collection of prefabricated interactive experience templates.

They can be branded, customized, and launched without technical development — many in under an hour.

Ion Interactive has over 1,500 combinations of data-driven logic available that can be explored to create attractive and memorable content without worrying about code.

Another benefit of Ion is that you can utilize your existing team — and existing content — to create interactive experiences that will truly drive results.

So, if you want to embed calculators in a website quickly and effectively, be sure to visit Ion Interactive and discover all that this platform can do for your marketing strategy.

Interested? Check out these Ion calculator examples and understand why this is the right tool to improve your content and drive profit.