While it's still far from replacing text, it's widely accepted by internet users. Visual search is revolutionizing the digital world . It not only provides new alternatives for users but also opens new avenues for communication between people and software systems.
Visual search can be defined as the ability of devices to scan what is asked of them, find and recognize a target object in the background.
Visual search and AI
Visual searches are based on algorithms powered by artificial intelligence (AI). These algorithms train computers to distinguish the different elements that make up an image.
Image search is nothing new. What's changing, and becoming bc data china increasingly specific, is the technology and mechanisms that operate at the interface level. Let's see how it works.
In traditional or keyword searches , the user only needs to type a description of what they are looking for, and the search engine will show them related images.
In contrast, in reverse image search, the user must enter an image, and the search engine returns a series of related images. This type of search uses image metadata to find results.
Another option is to use detailed search , in which the computer identifies and returns the different objects within a photo. This search requires more sophistication and clearly improves conversion rates for online sales.
We suggest watching the video below by Ligdimar González, an Artificial Intelligence consultant at AprendeIA, who will immerse you in the world of visual search.