Online and Offline Purchases: GCash can be used for shopping at partner merchants and online platforms.
Savings and Investments: Users can save money and invest in various financial products directly through the app.
Types of Data Generated by GCash
GCash generates a wide array of data through its services, categorized into several types:
1. Transaction Data
This includes information about every transaction conducted through the platform, such as:
Transaction Amount:
Transaction Type: Whether it’s a payment, transfer, or bill payment.
Merchant Details: Information about the businesses involved in facebook data transactions.
Time and Date: When each transaction occurs.
2. User Data
GCash collects data about its users to enhance user experience and security:
Personal Information: Names, contact details, and addresses.
User Behavior: Patterns of app usage, preferred transaction types, and frequency of use.
Device Information: Data about the devices used to access the app, including operating system and model.
3. Financial Data
This encompasses data related to the financial activities of users:
Account Balances:
Savings and Investments: Data on user savings accounts and investment portfolios.
Loan Information: Details about any loans taken through the platform.
4. Location Data
GCash can track the geographical location of users when they conduct transactions, which is valuable for:
Personalized Offers: Tailoring promotions based on user location.