Segmentation allows you to speak the language of your customers. Different segments might respond better to various tones, styles, or even promotional offers. Loyal customers might appreciate an exclusive early access sale, while new subscribers might appreciate a welcome discount. Have you ever had an appointment reminder from your healthcare clinic? That’s segmentation. Shopping tips and other relevant content arrives in your inbox or via text message because of your history and preferences.
Email segmentation is about having a meaningful conversation with each member of your audience. And in the world of digital marketing, meaningful conversations translate to lasting connections and business growth.
There are a few different types of email segmentations to get familiar afghanistan phone number list with as you get started.
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