The Color Red | Meaning & Psychology

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The Color Red | Meaning & Psychology
Reading Time: 11 minutes

We’ve delved into blue in our first series. Now let’s get into red as a color. It’s a color ivory coast telegram designers use to grab attention—like the CTA button—or in general, depicts passion and power.

Join us as we get into everything red and find out why you should consider it for your overall brand color and types of red logo designs.

Red As A Color
When a human opens their eyes, one of the first colors they see is red. It’s also one of the color indicators that the temporary blindness of a patient is lifting.

But what does the color red symbolize? According to color psychology, red means vigor, passion, anger, love, and even luck depending on the culture. But how did red become the color we know it is today?

Red was first used 40,000 years ago upon the discovery of cave paintings. The prominent color of the drawings was red. Hunters and gatherers from the Stone Age crushed red clay to create historical images.

In another era, the Paleolithic, people buried their dead in red powder to protect their deceased from evil spirits. This first red is called Red Orche.

Red ochre was also found in King Tut’s tomb and cosmetics for Ancient Egyptian ladies at the time to add color to their lips and cheeks. Soon, red started to develop the variations below: