In fact, Google knows it can make money this singapore phone numbers list way, and any local aggregator or service directory should be concerned about that.
By comparison, in the UK 95% of all web traffic is carried via Google and anyone looking for a plumber, locksmith or builder uses this search engine.
So it's safe to say that in relation to the above, all directories are officially dead. What is alive and kicking is the Google Home Services ad program.
Google has found a way to eliminate potential competitors who would like to grab a piece of the overall search volume pie.
The argument for this solution is that the user makes a conscious choice of the service he wants to use.
Anything else would be a distraction, but we can't really be sure of the awareness of this choice because some places were simply removed.
Prologue:
After reading this article, is there anyone who still thinks this doesn't apply to them? Think again. It applies to you, and to a significant degree.
Any small business owner who wants their business to appear in Google’s promoted results will first need to fill out their Google My Business information and create a budget to enter the world of PPC advertising. Like it or not, Google will want money for every lead, and it will also become the final arbiter of quality of service.
If one of the customers decides to file a complaint, claim or failure to provide a service, the company's listing will be so low that it will be impossible to gain good visibility, inquiries and generate income.
So far, no details have been released about Google's program, but you can be sure that if everything is in the hands of a single vendor, it can turn the tap down or cut off access at will.
You're probably sitting here now thinking that you'll miss out on all this because you don't run a company that offers plumbing services, for example. But why do you think that this process will stop at one industry and won't affect traders?
Why not lawyers? Why not accountants? Why shouldn't this affect virtually every company?
What if no one uses PKT.pl or PF.pl? What if all clicks go directly to Google?
According to Google's rather simple logic, directories and all kinds of advertising columns only interfered with the search for services, and Google's solution simply eliminates the intermediary.